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China’s Home appliance market situation in rural areas

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For home appliances, in fact, in addition to the bustling city market, the rural market is also worthy of attention. Especially as the three or four line city market in China, that is, we are very familiar with the rural market. In recent years, with the improvement of rural economic conditions, poverty is no longer a lot of three or four lines of urban synonymous. Replaced by the increasing level of income of farmers, but also brought consumer demand. And even some of the more economically developed rural areas, many people dubbed more people silly money in the purchase of home appliances, often do not pay attention to the price of the product, but the pursuit of high prices of home appliances. What is the demand for home appliances of three or four lines rural market? Is it really true that rural people only buy expensive ones not the right ones? Air conditioning and kitchen and toilet products have a great demand marketplace According to a statistic data in 2016 on the ...

Steel B2B platform in China increased to 300

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According to the China Iron and SteelIndustry Association statistics, the steel sales volume for the first half of 2015 from key enterprises was 281.19 million tons, of which direct supply was 103.06 million tons. Domestic steel sales of electronic commerce accounted for 22.3% of the total sales of key enterprises. At present, the total number of online business platform for iron and steel enterprises, steel trade enterprises, and third parties has been close to more than 300 in China. The general manager of Hebei Iron and Steel Group Sales Corporation - Yan Xiujun thought that the iron and steel business platform solved the problem of excessive circulation of steel, reduced the cost of circulation, and promoted the integration of the steel industry chain. In addition, it also helps enterprises to allocate resources rationally, form the industrial alliance, and then enhance the industrial concentration. The analyst Wang Guoqing thought that for steel orders and more variet...

Compared with Wechat, Alipay shares more?!

Alipay , the online and mobile payment platform operated by Ant Financial, has teamed up with six bike-rental apps to allow users to rent 6 million bikes in 50 cities across China directly through the app’s new “scan and ride” function. Users can unlock any ofo, YouonBike, Bluebike, hellobike, Ubike and funbike vehicle simply by scanning its QR code through the Alipay app starting from today, the company announced. Bike-rental has exploded in China over the past year, with tens of millions of users taking millions of rides every day across the country. However, users are facing with an increasingly bothering problem of choosing between a “rainbow” of different bike rental services. For users, new service eliminates the need to download individual apps for each service. For the companies on the other hand, the partnership helps both parties to drive more traffic. Bike-rental apps are no longer the only place where urban commuters can borrow a bicycle. Behind the heating com...

McKinsey CEO Dominic Barton talked about "The Belt and Road": a real sense of globalization

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LONDON, April 27 - McKinsey Global CEO Dominic Barton has been interviewed by the People's Network reporter in London on the occasion of the opening of the International Cooperation Summit Forum. The president first expressed his love for the Silk Road, which he considered to be a very important period in human history and was the most important trade channel in the world. The Silk Road reminds us that mankind is always engaged in trade and communication, especially between the East and the West. And the Silk Road also represents many other meanings, such as the idea of ​​sharing culture, philosophy, scientific development and professionalism, so in his view this is the first true paradigm of globalization. For the " The Belt and Road Initiative ", Mr. Barton appreciates China's vigorous implementation because it will bring great economic development and play a very important role in the world. It will bring economic development benefits and large devel...

Why does the industrial Internet break out? Seems it has a little relationship with China

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Why I ndustrial Internet?   Why does the Industrial Internet break out? Seems it has a little relationship with China. The real cause of the industrial Internet outbreak is the manufacturing industry encountered a stumbling block. The "manufacturing costs rise".  In 2016, the hottest news in manufacturing is "Do not let Cao Dewang run!", "corporate profits are too low", this is because of the product with the low-end and lack of value-added services. Manufacturing companies want to reduce costs through the integration with Internet, while industrial equipment manufacturers need to increase profits through service-oriented manufacturing, supply and demand between the two driving forces together, contributed to the "industrial Internet" develop rapidly. In the era of economic growth slowdown, open source is not as good as throttle, the factory cost mainly occurs on people, machines, and raw materials. The Costs of  materials de...

How do I know the target market is big enough for my product offering to be a success there? What is the size of the target market?

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For most businesses, the concept of market sizing is readily understood but not easily accomplished.  Many get stuck on establishing boundaries or defining the market before they even get to the data analysis and implications of their research. Determining market size can answer strategic questions about levels of investments in the business and profitable growth targets. Market sizing can also serve as a quick understanding of the potential for a B2B market opportunity in terms of volume or value, and is therefore pertinent to business strategy and decision making. Below are the 5 basic steps in estimating market size. 1. Defining the Market Knowing the level of detail necessary to approach your strategic questions is the key to properly scoping your market sizing approach. Defining your target market should always be the first step in estimating market size, and it is critical that you do not stray from your determined market definition through the data collection proce...

Mobile continues to lead broadband connections among China’s growing population

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According to a statistics data from CNNIC , 95 percent of Chinese users access the Internet via mobile networks, and half of them tried offline payments with phone apps. In late February, the National Bureau of Statistics China (NBS) released its annual report on the country’s social and economic development. The report provides an overview of a range of topics in 2016, including population growth, shifting demographics, the labor force, retail sales and inflation—to name just a few. Here are some takeaways distilled from the topically wide-ranging report. No. 1: Mobile Broadband Continues to Outshine Fixed Broadband In case you needed any more proof about the mobile-first nature of China’s population, the NBS reported that mobile broadband connections numbered 940.75 million at the end of last year, compared with 297.21 million fixed broadband connections. The number of mobile broadband connections—which include 3G and 4G—increased 304.1% between 2012 and 2016, while fi...