Why B2B should use Content Marketing? Content Marketing in B2B
Why B2B should use Content Marketing? Here's why. Content Marketing in B2B From the chart we can see that 90% B2B marekters already use content marketing in their daily promotion strategies. Article posting is the most used form which is about 79%. 74% B2B marketers use social media posting. And 65% B2B marketers use blogs. As for common goals for content marketing, 69% B2B marketers use content marekting for brand awareness, 68% B2B marketers use content marekting for customer acquisition, 67% B2B marketers use content marketing for lead generation, and 62% B2B marketers use content marketing for customer retention and loyalty.